Pepsi launched their new logo today by sending out cases of their new can to 25 of the most influential bloggers around. They overlooked Kerblotto and the thought leadership I selflessly provide to the blogosphere, the internet and the world in general.
I'll overlook this egregious oversight on the part of Pepsi marketing team and offer my candid opinion on the new logo.
Pepsi's new logo looks like the view from inside of a toilet bowl.
Pepsi paid one million dollars ($1,000,000) for this design. Coca-Cola, hasn't changed their logo since time immemorial and Coca-Cola has been rated the most valuable brand for 8 years in a row.